Sources near the brand new Priyadarshan comedy Hungama 2 which premiered on Disney+ Hotstar on July 23, are blaming the present scandal in Shilpa Shetty’s life (her entrepreneur husband Raj Kundra’s alleged involvement with grownup content material) on the poor response to the movie.
A supply very near the challenge instructed me, “It (the Kundra scandal) did have an effect on the movie’s efficiency. There was a marketing campaign on social media to boycott the movie. Disney+ Hotstar didn’t take it severely. Or perhaps they only ignored it within the hope that the movie received’t get affected. But it surely did.”
Sources say Hungama 2 misplaced not less than 15 p.c viewership because of the arrest of Shilpa Shetty’s husband. It’s ironical that her comeback to performing after 14 years was meant to be the USP of Hungama 2.
Now apparently the staff behind Ms Shetty Kundra’s different comeback movie Nikamma are operating scared.
Sources say the movie is full. The producers Sony Photos had been ready to see how Hungama 2 was obtained.Now that the decision is evident, the discharge of Nikamma has been postponed indefinitely.
Considerably two gifted younger actors Meezan Jaffrey in Hungama 2 and Abhimanyu Dassani in Nikamma had been hoping to make headway of their respective careers with the 2 Shilpa Shetty starrers. However God had different plans.
Additionally Learn: UK Agency owned by Raj Kundra’s brother-in-law allegedly concerned in pornography racket
Extra Pages: Nikamma Field Workplace Assortment , Nikamma Film Evaluate
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